Consumers, Customer Experience Professionals, Poor Customer Service and Survey

It is 6 Times More Expensive to Win a New Customer than to Retain an Existing One

Tricia Morris

MARCH 14, 2016

. • The probability of selling to an existing customer is up to 14 times higher than the probability of selling to a new customer. Think of the additional customers and lifetime value that could be delivered through a little extra attention to retention. According to a new PwC survey , more than a quarter of U.S.

Chief Customer Officer

Chief Customer Officer eBook Poor Customer Service Report

Increasing Customer Loyalty By Providing A Better Customer Experience

Talkdesk

AUGUST 20, 2015

Tincher is the mapper-in-chief and founder of Heart of the Customer , which aids companies in increasing customer engagement. He is a Certified Customer Experience Professional (CCXP) and an active member of the Customer Experience Professionals Association (CXPA).

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Customer Experience Update

It is 6 Times More Expensive to Win a New Customer than to Retain an Existing One

Increasing Customer Loyalty By Providing A Better Customer Experience

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