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Improve Millennials’ Experience with a Targeted Loyalty Program

Customers That Stick

Here’s a look at how to target Millennials effectively through loyalty programs. A recent study by Bond Brand Loyalty found that nearly 70 percent of those surveyed said they’d change where they shop because of the presence of a quality loyalty program, indicating that Millennials are highly responsive to retailer loyalty programs.

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5 Top Customer Service Articles of the Week 11-14-2022

ShepHyken

It’s a robust white paper published by Harvard Business Review, focusing on partnering with the best experts (vendors) in the customer experience (CX) world. Spend some time diving into this white paper, and you’ll appreciate the extra effort you might make to find the perfect partner to help you succeed. It’s a video.

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4 Things to Consider When Mapping Your Digital Customer Journey

Comm100

Whether the first connection with your lead happens on social media or your website, the right response time SLA will keep them on track to becoming a customer. Live chat users expect to be connected to an agent in a minute or less during online business hours. Free Download: Customer Engagement 2020 White Paper.

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4 Things to Consider When Mapping Your Digital Customer Journey

Comm100

Whether the first connection with your lead happens on social media or your website, the right response time SLA will keep them on track to becoming a customer. Live chat users expect to be connected to an agent in a minute or less during online business hours. Remember: Think proactively. B2B vs. B2C conversion.

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15 Customer Retention Strategies for Long-Term Customer Loyalty

Comm100

White Papers. If your company has the resources, sometimes offering customers one-on-one attention with an agent can help establish a strong connection that might inspire a customer to stick around. Branding and Design Techniques. Loyalty Programs. Try creating materials like: Seminars/Webinars. Newsletters.

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How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

According to Bain and Company, research from 2011 indicates that when brands engage or respond to customer requests over social media, those customers spend 20-40% more on average. SocialSprout’s research claims that 89% of social media messages from brands go ignored. Humor done well can endear your brand to customers and go viral.