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11 Customer Experience Trends for 2016 (The Year of Emotion)

Experience Matters

In the upcoming year, CX will continue to grow in importance for companies and an even larger number of organizations will begin their CX journeys. Companies have started to use versions of an “effort” score as a key CX metric, because it provides a good mechanism for identifying areas of improvement. Effort Metric Expanding.

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XM Institute Founder Bruce Temkin: ‘Every process that touches a human can be improved with XM’

Qualtrics

Bruce became so popular in the customer experience space that he and his wife Karen started their own business, Temkin Group, which became a highly respected research and advisory company. Bruce and Karen had met in business school and married a year later. The Qualtrics XM Institute was born with Bruce and Karen at the helm.

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Hungry for CX, Culture Eats Strategy For Lunch

Experience Matters

Culture can make or break the success of a company, which can be a scary phenomenon for executives. Think : Employees are intellectually bought-in and understand the company’s vision and why it is important to the company. What is the company communicating? 5) How Customer-Centric Are Organizations?

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