Books CEM Customer Focused Employee Engagement 
Beyond Philosophy
NOVEMBER 10, 2014
The best way to emphasize improving the Customer Experience is to tie rewards to it. It is critical to include all departments in the definition of KPIs that are Customer-focused, and then align those goals across your organization. 4 Ways to Gain Customers’ Trust in Data Security.
Beyond Philosophy
NOVEMBER 6, 2014
All organizations are on a journey from being Naive to Natural in the way they focus on the Customer, passing through each of four stages: Naïve, Transactional, Enlightened, and Natural. Naïve companies are the least customer-focused and Natural companies are the most customer-focused.
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Beyond Philosophy
OCTOBER 28, 2014
Overlook this, however, and you are not likely to end up with the Customer focus you seek. This post is the second in a series of nine posts looking at the different parts of the organization contributing to Customer Centricity. Naïve companies are the least customer-focused and Natural companies are the most customer-focused.
Beyond Philosophy
OCTOBER 24, 2014
Downie said that the focus is often on getting all the objective parts right but not focusing on the emotional parts of the experience. Since we know over 50% of the Customer Experience is emotional, he would start with a Customer focus as his basis for design, with a particular emphasis on the interaction with the Customer.
Experience Investigators by 360Connext
MARCH 12, 2018
Sometimes becoming a more customer-focused organization happens with a few baby steps. Book A Customer Journey Mapping Workshop Train your leaders to bring the power of holistic journey mapping to their teams. Then soon enough, we begin resenting that other team – the one who makes our jobs more difficult.
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