Innovators break the mould, at the 2020 Loyalty Magazine Awards
Currency Alliance
JUNE 16, 2020
Other initiatives from big brands, such as Orange, were quite simple, but very effective mixes of online and offline engagement that drove huge increases in NPS. Voxi is the ‘youth brand’ of Vodafone, whose highly successful VeryMe rewards program has previously been praised by Currency Alliance. A disloyal generation?
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