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9 Important social media trends you need to know in 2023

BirdEye

TikTok saw a whopping $4 billion in advertising revenue in 2021 alone, and that number is expected to triple by 2026. Crisis management will be a necessity in 2023. With 95% of businesses expecting a crisis within the next two years, it’s no surprise that most are focusing on crisis management on social media heading into 2023.

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InMoment Acquires MaritzCX to Create Future of Work and CX Powerhouse

inmoment

As a result, understanding customer needs – and then meeting them – is a challenge. It’s one of the reasons the Customer Experience Management market is expected to grow significantly over the next six years, reaching nearly $24 billion by 2026 , as businesses invest in technology to measure customer experience and feedback.