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The software industry is at the center of e-commerce transformation—but are its own operations digital enough?

West Monroe

In fact, Gartner anticipates that by 2025, 80% of all B2B sales will be happening through digital channels. To engage today’s software buyers and create advantage in an increasingly competitive landscape, software companies need to deliver a seamless experience across the customer lifecycle.

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The software industry is at the center of e-commerce transformation—but are its own operations digital enough?

West Monroe

In fact, Gartner anticipates that by 2025, 80% of all B2B sales will be happening through digital channels. To engage today’s software buyers and create advantage in an increasingly competitive landscape, software companies need to deliver a seamless experience across the customer lifecycle.

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The Importance of Mobile Customer Experience in 2023

SurveySensum

Mobile customer experience refers to the overall quality of interactions and experiences that customers have with a business through mobile devices. Why Mobile Customer Experience is Important? Multi-Channel Approach: Engage users via various channels, including email, push notifications, in-app messages, and social media.

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Supermarkets: How to Build a Winning Loyalty Program

Currency Alliance

The multi-brand coalition model, in which most of the value can be realized by a grocer, has only partially taken hold in the UK, Canada, Australia and a few other markets. Yet even in those countries, constraints remain that limit a customer’s benefit. T he best grocery programs worldwide. Intelligent supermarkets don’t do this.