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Customer Experience Articles

ClearAction

Loyalty is Not Just for Customers article. Customer Experience Management Improves Brand Value article. 10 Tips for Inventing Great Customer Experiences article. 4 Tips for Keeping Initiatives On Track article. 1 2009 Customer Experience Maturity Monitor, Peppers & Rogers Group. Customer Centricity.

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Reputational Risk Explained: Effective Strategies to Build Trust and Credibility

BirdEye

Reputational risk is potential damage to an organization’s image caused by negative publicity, scandals, or crises that can impact revenue, brand value, and stakeholder loyalty. Example: Toyota’s response to a major recall in 2009 showcased a well-prepared crisis management plan.