article thumbnail

How to Write a “Relentless” Customer Service Culture Plan

CSM Magazine

One of the major weaknesses of most organizations is top management’s lack of a customer service strategy. They fail to realize the strategic opportunity on how to use superior service as a vehicle to build market share and market dominance. A fatal mistake. Along came Amazon. No one can challenge them.

Culture 52
article thumbnail

What Elephants and Customer Experiences Have in Common

CSM Magazine

Customers are like elephants; they have amazing memories. This means they will never forget a truly wonderful or absolutely horrible service experience. So, in these tough economic times, what are the best customer service strategies to provide elephant-astic experiences? Unleash the chatbot!