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Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Gen Z- born from 2005 to present. Known as big spenders (since they have the highest disposable income among the generations), they value brand loyalty but also reported to be more willing to try out new products. Your brand could succeed in marketing to this generation through social media and SMS. Millennials.

article thumbnail

Guest Post: How Good Customer Service is Defined by 4 Different Generations

ShepHyken

Gen Z- born from 2005 to present. Known as big spenders (since they have the highest disposable income among the generations), they value brand loyalty but also reported to be more willing to try out new products. Your brand could succeed in marketing to this generation through social media and SMS. Millennials.