Kerry Bodine

JUNE 7, 2018

We’re often asked how the framework of customer jobs-to-be-done fits with the methodology of customer journey mapping. The term “jobs-to-be-done” first surfaced in 2003, coined by Clayton Christensen in The Innovator’s Solution , but its philosophy shares underpinnings with older models like goal-directed and activity-centered design.

Customer Journeys 136

Customer Journeys Customer Focused Customer Confidence Banking 136

Steve DiGioia

SEPTEMBER 9, 2016

NPS is a customer loyalty metric created by Fred Reicheld, Bain & Company and Satmetrix in 2003. Essentially, it identifies customers as being Promoters, Passives, or Detractors of an organization, company, or brand based on their likelihood to recommend it to others. Interested in writing a guest post and be published here?

Customer Service 100

Customer Service Net Promoter Score NPS Hotels 100

Customer Enthusiast

MAY 3, 2016

NPS is a customer loyalty metric created by Fred Reicheld, Bain & Company and Satmetrix in 2003. Essentially, it identifies customers as being Promoters, Passives or Detractors of an organization, company or brand based on their likelihood to recommend it to others.

Net Promoter Score 40

Net Promoter Score Customer Service Hotels NPS 40

ShepHyken

APRIL 30, 2018

Lumoa) The Net Promoter System® (or NPS) has been a popular customer experience metric since its creation in 2003. We Asked 30 CX Influencers if They Would Recommend the Net Promoter System by Anna Pogrebniak. NPS is used by the biggest companies and leaders in its industries: from Apple to Airbnb, from Amazon to Tesla.

Net Promoter Score 81

Net Promoter Score Customer Service Self Service NPS 81