Lumoa

APRIL 3, 2018

The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. That time, customer experience management was still unknown to the most of the business doers. But it is not a surprise because NPS gives a very simple and easy to track system to follow your most and least loyal customers.

Net Promoter Score 337

Net Promoter Score NPS Touchpoint Feedback 337

delighted

APRIL 19, 2019

You’ve done the hard work and earned your customer’s attention, but do you know how loyal they are to your brand or how engaged they are in your business? Let’s take a closer look at relationship versus transactional surveys using NPS, CSAT, and CES surveys as clarifying examples. Relationship NPS surveys.

Survey 56

Survey Measurement Customer Experience Effort Score 56

delighted

APRIL 19, 2019

You’ve done the hard work and earned your customer’s attention, but do you know how loyal they are to your brand or how engaged they are in your business? Let’s take a closer look at relationship versus transactional surveys using NPS, CSAT, and CES surveys as clarifying examples. Relationship NPS surveys.

Survey 40

Survey Measurement Customer Experience Effort Score 40