Remove 2003 Remove 2016 Remove Customer Experience Remove Online Experience
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Net Promoter Score® 101: The Complete Guide

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83% of customers would trust recommendations from the people they know : colleagues, family, friends, etc. The Net Promoter Score (or NPS) was designed by Fred Reichheld in 2003 to measure loyalty. That time, customer experience management was still unknown to the most of the business doers. The Net Promoter: what is it?

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How to Build and Maintain Digital Customer Relationships

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How to Build and Maintain Digital Customer Relationships. Improving the overall customer experience is a top business priority for companies and the main driver behind their digital transformation goals for 2016, according to a new Accenture study “ Digital Transformation in the Age of the Customer ”.