take-your-experience-strategy-to-a-totally-new-level-tx 
CSM Magazine
NOVEMBER 4, 2022
Larry Mead, vice president of experience transformation at TTEC Digital, gives seven tips for designing and orchestrating a Total Experience (TX) strategy. In 2013, customer experience innovator Matthew Dixon authored a new book that forever changed the game of customer service.
BlueOcean
NOVEMBER 29, 2023
The fact that silos are the enemy of business success is nothing new. At Blue Ocean, we have long held the position that the customer experience and the employee experience are inextricably linked. Read on for more insight into the total experience strategy.
CSM Magazine
JULY 7, 2022
Total Experience can be a powerful tool for engagement and growth, but only with an intentional strategy behind it. Kate Kompelien, Executive Director of Experience Strategy at Avtex, explains. Already, TX adoption is growing – and for good reason. The Importance of Starting with Strategy.
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