Future-Proofing Customer Experience (CX) for a Digital-First ?New Normal?
Bold360
MAY 26, 2020
The term “customer experience” (CX) doesn’t seem to have a standard definition, but it’s often used interchangeably with customer journey, brand perception and customer engagement. omnichannel engagement) across the entire customer journey. Self-service is thus a CX (and employee experience) win for all involved.
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