What is Webinar, and Why is Webinar Important in Marketing?
SmartMessage Blog
MAY 16, 2023
We can explain the word webinar as a seminar organized on the Internet. According to a study in Marketingcharts.com, webinars are the type of content that B2B buyers find most valuable in the first step in the process of becoming a customer, with 57%. In this context, it becomes difficult to evaluate the return on investment.
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