Does ‘showrooming’ mean the end of retail? Or can customer experience save the high street store…
Smith+co CX
APRIL 23, 2013
It really depends on how the brand thinks about the retail and online channels and the extent to which they work in harmony. Fashion retailer Burberry, reported an 8 percent rise in sales from its stores for the period ending 31st March. But training in most retail operations doesn’t work. The answer to that question is ‘maybe’.
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