Improving Customer Experience Is The Only Way Forward – Sonia Bhatia Salmin, Customer Experience Specialist
Customer Guru
MARCH 7, 2018
We conduct yearly customer surveys and follow closed-loop feedback process: it’s never about just taking the survey; what is more important comes after – connecting to customers and understanding how we can improve our services. The customers valued this very much. For me, going over the top might not help.
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