Remove Customer Experience Design Remove Customer Experience Professionals Remove Exercises Remove Touchpoint
article thumbnail

Customer Experience Design: 3 essential (design) skills for creating a great customer experience

ijgolding

Customer journey mapping and touchpoint analysis. Whilst process improvement is pretty well understood by many, Customer Experience Design is a skill set that has been less commonly deployed in organisations around the world. Process improvement methodologies and discipline. 358 44 37 94 980.

article thumbnail

From Journey Map to Experience

CX Journey

Those are marketing tools and are too high level for customer experience design. Customer experience professionals require a lot more detail at a micro level in order to understand the pain points and to, ultimately, fix them. Why Map Journeys Mapping isn’t just a lame exercise; it’s a learning exercise.