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{Infographic} Is Business a Game? Customer Experience Lessons from Gaming

Michelli Experience

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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

In my opinion, if someone believes they have reached ‘best practice’, then they typically stop thinking about how to create more value for all stakeholders, and simply allow inertia to drive their customer engagement efforts. If you get either of these dimensions wrong, no amount of points will make customers loyal.

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Loyalty Marketing For CEOs: Add Enterprise Value To Your Business

Currency Alliance

A customer’s loyalty is based on their perceived value in doing business with you, and their cumulative experience interacting with your company. If you get either of these dimensions wrong, no amount of points will make customers loyal. Click here to expand the infographic. Try something new and see how customers respond.

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