Remove Contact Center Remove Customer Care Remove Customer Voice Remove Return on Investment
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The #1 Reason Most Voice-of-Customer (VoC) Data Are Wasted

Stella Connect

Approximately half of those 1,000 customers have completed follow-up feedback requests (you read that right: a 50% response rate ). Talk about a return on investment. It even has the power to turn the contact center from a cost center into a profit center by closing the service-sales gap.

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How & why to restart your Voice of Customer program

Thematic

We have more data than ever before, but drawing insights from that data to actually understand your customersvoice” is extremely difficult. What is Voice of Customer (VOC)? This can be social media messages, online reviews and text analytics used for customer care interactions. But how do you do it well?