Lumoa

JANUARY 19, 2023

How many different ideal customers (personas) we have? – What are their key characteristics (pro tip: consider both demographics or psychographics )? – Do different types of customers have a preferred way to buy? Set clear start and endpoints for your data collection efforts. What motivates them to buy?

Customer Experience 236

Customer Experience Net Promoter Score How To Customer Journeys 236

Chattermill

MAY 12, 2019

Top 20 Books Every Customer Experience Professional Needs to Read Now. Customer Experience. We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. Customer Experience Books. Chief Customer Officer 2.0

Customer Experience Professionals 56

Customer Experience Professionals Customer Experience Hotels Net Promoter Score 56

Storyminers

JULY 6, 2020

His best-selling book in 2016 is called: How to Wow: 68 Effortless Ways to Make Every Customer Experience Amazing. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker. In 2014, Ian officially became a Certified Customer Experience Professional. Aimee Lucas. Annette Franz.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

His best-selling book in 2016 is called: How to Wow: 68 Effortless Ways to Make Every Customer Experience Amazing. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker. In 2014, Ian officially became a Certified Customer Experience Professional. Aimee Lucas. Annette Franz.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130