article thumbnail

CEM Insights: When it comes to Omni-Channel Consistency, the Customer is Always Right

Responsetek

This is called an Omnichannel Listening Strategy and it gives you a strategic roadmap for where you should apply your investment to make the highest returns. Avoid this risk by partnering with a reputable CEM platf orm provider with deep experience set in your industry. 3 Steps to Establish an Omnichannel Listening Strategy.

article thumbnail

How to Create Your Customer Journey Map and Optimize the Touchpoints

Retently

To better visualize it, think of it as a roadmap of the full customer experience. According to our findings, these are the most common and popular ones: Clarabridge – A useful CEM (Customer Experience Management) platform that can help you improve the customer journey with relevant feedback. What Is a Customer Journey Map?

article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

software bug fixes, wrong information corrected on the website) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. In the context of customer experience, customer engagement is an essential element in creating strong customer relationships and customer loyalty.