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Customer Experience (CX): Frequently Asked Questions

SmartKarrot

CX Metrics are the KPIs used by a company to track customer feedback. Here are some popular CX metrics – Net Promoter Score (NPS) Customer Satisfaction (CSAT) Customer Effort Score (CES). Other ways to measure customer experience include churn rate, customer lifetime value (CLV), and retention rate.

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The Evolving Chief Customer Officer: Identifying Value, Authority, Scope, Responsibilities, and Strategic Direction Within the Enterprise

Beyond Philosophy

Today, businesses are able to measure their activities, impact of customer experiences, and customer relationship with unprecedented precision. Further, the CCO’s operating parameters will include the complete span of a customer’s life.