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Customer Voice is More Important Than Ever—Here’s Why

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The customer voice, also known as Voice of the Customer (VoC) , is at the core of any successful customer experience (CX) program. It refers to the customers’ needs, wants, and expectations as it pertains to a company’s products or services. Why customer voice is important. the customer voice.

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Net Promoter Score (NPS) Myths Debunked

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Net Promoter Score (NPS) is one of the most popular metrics being used in business today. Numerous studies have found a strong relationship between high Net Promoter Scores and revenue. When done right, it’s an extremely valuable source of customer insight.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. More on customer experience if you’re curious: Complete guide: how to improve customer experience , What is customer experience (CX)?

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An Article On Customer Experience That Actually Makes Sense

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At this level, you’re also working on developing a customer experience strategy. Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics. Stage 5 — Align: Being customer-centric is the norm in your company at this stage.

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Customer Experience Strategy: An A to Z Glossary

Lumoa

Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. Properly integrated customer experience KPIs will expand their influence over the whole organisation and should be also followed by the whole organisation.

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A to Z Guide to Customer Experience Definitions and Terms

Lumoa

Compelling Brand Values: Brand promises drive how the organization treats customers. Customer Connectedness: Customer insights are infused across the organization. Properly integrated customer experience KPIs will expand their influence over the whole organisation and should be also followed by the whole organisation.

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Voice of the Customer – More Than Just a Survey

NICE inContact

And these managers – like most of us – are conditioned to automatically think only of customer service surveys when they hear phrase “voice of the customer program.”. However, the reality is that, just like a song isn’t one note, you need more than one way to capture all of the tones in your customersvoice.

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