Remove B2C Remove Gamification Remove Loyalty Programs Remove Metrics
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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers. B2C Customer Experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

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15 Types of social media to help boost your brand

BirdEye

Let’s say you’re a business-to-consumer (B2C) company selling retail products. Interactive social media apps usually focus on engagement, encouraging users to communicate through gamification, competitions, or voting. Not all businesses use social media to reach the same goals.