Kustomer

NOVEMBER 25, 2021

In a study they conducted, they found that many companies fall short when it comes to delivering a low-effort experience for their customers because they don’t have the right tools to make the agent’s job easier. This was a multi-year, probably 10 year plus research effort. For Matt Dixon, data drives success at Tethr.

Customer Service 98

Customer Service Effort Score Self Service Customers 98

Kustomer

MARCH 12, 2020

His research determined that extra efforts to go above and beyond for each customer didn’t pay off the way that companies expected. If the current strategies used to delight customers are flawed, what strategies work to create customer loyalty? This was a multi-year, probably 10 year plus research effort. Matt Dixon: (05:03).

Effort Score 52

Effort Score Self Service Customers Multi-Channel 52

Currency Alliance

FEBRUARY 26, 2019

We believe these trends will occupy most brands’ efforts during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers). How can we call that success?

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

Pointillist

JUNE 15, 2018

We have spent a lot of effort trying to understand why subscribers are leaving and when exactly they make the decision about leaving us—in many cases it’s months before their last activity on the network. Build Effective Loyalty Programs. Customer loyalty programs are proven to have a powerful impact on customer retention.

Customer Retention 110

Customer Retention Analytics Loyalty Programs Customer Journeys 110