Remove 2013 Remove Customer Experience Professionals Remove Customer Journeys Remove Touchpoint
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Exploring Customer Journey Mapping – An Interview with Jim Tincher

SurveySparrow

Soon after that, while working for a research company, a client asked me to create a journey map using this bland, simplistic template they had provided. I remember saying, “You can’t represent the richness of the customer experience with a PowerPoint slide filled with dots and bubbles!” I was horrified!

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Make Customer Experience your Business

Maru/HUB

In 2013, Walker Information published the results of a study about the emerging importance of customer experience for B2B companies. Customers 2020: The Future of B-to-B Customer Experience focused on how B2B companies should be preparing to meet changing customer expectations.