2008 CRM Loyalty ROI 
ShepHyken
APRIL 11, 2017
CRM software tools have been around for about 30 years, but these tools are about the acquisition of a customer, not so much about the maintenance or retention of a customer. About: Adam Dorrell started CustomerGauge in 2008 to help companies solve the problem of retaining customers. How can we monetize Net Promoter Score?
Storyminers
JULY 6, 2020
She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences. As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. Frank Eliason.
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Storyminers
JULY 6, 2020
She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences. As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. Frank Eliason.
Wootric CX Blog
AUGUST 4, 2020
It is the ideal way to tie customer loyalty to revenue. And we’re going to explain how it all works, and how you can start using it to get better ROI for your business right now. And that’s where CLV comes in as a business case. If you want to know how to maximize your bottomline, then improving Customer Lifetime Value is key.
Bold360
DECEMBER 1, 2016
Without a doubt the biggest mistake is…” Assuming that a CRM solution should be selected prior to building out a comprehensive customer experience strategy. Chip Bell is a customer loyalty expert and author. CRMs are under-utilized for customer retention. What advice would you have for us as we look at this CRM solution?
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