CX vs. UX: The Yin and Yang of Customer Loyalty
InteractionMetrics
JUNE 19, 2023
CX vs. UX: A Deep Dive UX focuses on an individual user’s interactions with products and websites. An e-commerce site with bold checkout buttons and a simple shopping cart icon demonstrates the fundamentals of good UX design. Customers began to expect intentional, planned, and positive interactions with technology.
Let's personalize your content