article thumbnail

Partners

Optimove

Arc’s offering allows brands to nudge the shopper down the path to purchase by creating contextually relevant omni-channel content, engagements and experiences that extend the reach and impact of physical and digital activations to drive sales and post-transaction loyalty.

article thumbnail

Why Should You Care About Customer Experience?

Feedbackly

64% of people think that customer experience is more important than price in their choice of a brand. Popularity of Customer Experience. I smell an opportunity for new market entrants… A recent study suggests that the rapid rate of digital innovation has had a profound effect on customer expectations.