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Driving Net Promoter Score & Brand Loyalty: Is It the Car or the Driver that Wins the Race?

Pretium Solutions

This same debate often comes to mind during the due diligence phase of our work with companies seeking to improve their Net Promoter Score (NPS) and enhance their brand loyalty. Often the customer experience ends up anchored in the customer relationship management (CRM) systems of the company or its call center outsourcer.

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Driving Net Promoter Score & Brand Loyalty: Is It the Car or the Driver that Wins the Race?

Pretium Solutions

This same debate often comes to mind during the due diligence phase of our work with companies seeking to improve their Net Promoter Score (NPS) and enhance their brand loyalty. Often the customer experience ends up anchored in the customer relationship management (CRM) systems of the company or its call center outsourcer.

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article thumbnail

Driving Net Promoter Score & Brand Loyalty: Is It the Car or the Driver that Wins the Race?

Pretium Solutions

This same debate often comes to mind during the due diligence phase of our work with companies seeking to improve their Net Promoter Score (NPS) and enhance their brand loyalty. Often the customer experience ends up anchored in the customer relationship management (CRM) systems of the company or its call center outsourcer.

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How to measure the Efficiency of a CRM Strategy in Contact Centers

NobelBiz

Customer Relationship Management (CRM) is a strategy businesses use to manage interactions with existing and potential customers. CRM aims to improve customer satisfaction and loyalty and, ultimately, increase revenue. ” Customers respond on a scale of 0-10.

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9 Customer Experience Metrics to Help your Brand Succeed

delighted

The metrics you should track depend on what insights or knowledge gaps you are trying to fill, and the customer touchpoints you’re looking to explore. It is most commonly measured every time one of your customers interacts with your customer service representatives. Net Promoter Score (NPS).

Metrics 66
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9 Customer Experience Metrics to Help your Brand Succeed

delighted

The metrics you should track depend on what insights or knowledge gaps you are trying to fill, and the customer touchpoints you’re looking to explore. It is most commonly measured every time one of your customers interacts with your customer service representatives. Net Promoter Score (NPS).

Metrics 48