Customer Philosophy, Interaction, Leadership and Loyalty

Customers-Employees-Leadership: Distinguishing Between ‘Caring About’ And ‘Caring For’- And Why It Matters

Maz Iqbal

DECEMBER 22, 2014

When I interact with the organisations that I interact with do I get left with the feeling-experience of being cared for by an organisation? Are there any occasions where I, as a customer, feel cared for? What Has This To Do With Leadership? I, as a flesh and blood human being, do not show up on the organisational radar.

Leadership

Leadership Customer Philosophy Employee Engagement Loyalty

Is The Way We Are Going About Customer Acquisition and Retention Dead Wrong?

Maz Iqbal

JULY 28, 2014

That you get points for using my name … That if you have a customer loyalty program, you get more points for asking me for my membership card so you can check to see if I can get a discount… But, I’ll tell you what makes the real difference. Susan Scott, Fierce Leadership.

Customer Philosophy

Customer Philosophy CRM Customer Centricity Customer Retention

Customer Experience Update

Customers-Employees-Leadership: Distinguishing Between ‘Caring About’ And ‘Caring For’- And Why It Matters

Is The Way We Are Going About Customer Acquisition and Retention Dead Wrong?

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