Remove Customer Change Remove Customer Experience Management Remove Leadership Remove Touchpoint
article thumbnail

Customer Experience Management Defined: How is it Different From CX?

Experience Investigators by 360Connext

Customer experience exists whether you are intentional about it or not. After all, your customer is experiencing the brand via every interaction, touchpoint, service call, and delivery. When leaders say this, what they really mean is, “We’re just getting started with customer experience management.”

article thumbnail

Customer Experience Leaders & Laggards – What’s the Difference?

Customer Alignment

They explored the adoption of effective Customer Experience management practices amongst the sample and whether the foundations for Customer Experience excellence were in place. Leaders and Laggards face similar Customer Experience challenges.