Culture Customer Care Poor Customer Service Sports 
Lumoa
JUNE 14, 2023
Its lean and straightforward formula for measuring customer contentment has made this metric a veritable “gold standard” in the customer experience space. According to CustomerGauge’s 2022 report , NPS sports an impressive 41% trust rating among B2B businesses – higher than any other rating system of its kind!
BirdEye
OCTOBER 5, 2023
Brand associations: Form partnerships with brands that align with your values, like Red Bull’s collaborations with extreme sports events. Employee advocacy: Ensure staff embody brand values, exemplified by Zappos’ renowned customer service culture. How can customer service improve your brand equity?
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