Course Customer Centricity Customer Philosophy Customers 
Maz Iqbal
NOVEMBER 13, 2014
giffgaff, as a matter of course, sends extra SIMs to members. The starting point for customer-centricity is authentic care for one’s customers. In so doing, these folks will make it easy and enriching for customers to do business with that organisation. What a waste of my, the customer’s, time.
Maz Iqbal
DECEMBER 27, 2014
Customer Experience: What Is The Default Setting? Why is that the floor at Paddington Station did not facilitate one of its primary roles: enable passengers (customers) to walk about easily, freely, quickly (if need be) around the railway station? My hypothesis, is that insufficient attention-consideration was given to the customer.
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