Experience Matters

APRIL 7, 2015

We work with global 5,000 clients to create multi-channel, multi-lingual feedback and research programs that engage customers, empower employees, deliver a compelling respondent experience, and provide high Return on Investment. In today’s Omni channel world, companies often struggle to deliver a seamless customer experience.

Groups 120

Groups Multi-Channel Omni-Channel CEM 120

Kustomer

NOVEMBER 25, 2021

This was a multi-year, probably 10 year plus research effort. Matt Dixon: (05:03) So what we found is, we went into this study with the intention of helping companies try to figure out like… this is right around the time that net promoter score became really popular. Matt Dixon: (04:22) Sure.

Customer Service 98

Customer Service Effort Score Self Service Customers 98

Kustomer

MARCH 12, 2020

First is channel stickiness. They want to be in control and you want them to keep using your digital channels. Simple communication that customers can easily understand themselves will help them stick to your self-serve channels. This was a multi-year, probably 10 year plus research effort. Consumers want to self-serve.

Effort Score 52

Effort Score Self Service Customers Multi-Channel 52