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A Journey Mapping Glossary

SuiteCX

CEM – Customer Experience Management. Contact Strategy refers to the effort taken to better interact with customers once the company has undertaken a journey mapping effort. Diagnostic refers to the effort of collecting voice of customer, employee and institution to understand the current state of the customer experience.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

software bug fixes, wrong information corrected on the website) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. We’re moving towards a personalized omnichannel experience in B2B customer journeys. upselling to the most loyal customers) Process changes (e.g.

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Customer Experience Strategy: An A to Z Glossary

Lumoa

sw bug fixes, wrong information corrected on the web site) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. We’re moving towards personalized omnichannel experience in B2B customer journeys. Do you love CEM as much as we do?

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A to Z Guide to Customer Experience Definitions and Terms

Lumoa

sw bug fixes, wrong information corrected on the web site) Product development decisions : reprioritizing things on the product development roadmap taking the feedback into account (e.g. We’re moving towards personalized omnichannel experience in B2B customer journeys. Do you love CEM as much as we do?