CloudCherry

AUGUST 17, 2018

There’s such a healthy market for customer management and analysis software that they’ve now branched out into two distinctive categories: Customer Relationship Management (CRM). Customer Experience Management (CEM). What is CEM? What is CRM? It replaced the Rolodex!

CEM 281

CEM CRM Customer Relationship Management Customer Experience Management 281

PeopleMetrics

DECEMBER 12, 2017

“Customer Experience Management (CEM) and Customer Relationship Management (CRM) are the same, right?”. CRMs tell you what is happening (prospect & customer contact information, what they bought, when they bought it, how much was spent, size of their company, etc.);

CEM 84

CEM CRM Customer Relationship Management Customer relationships 84

Method:CRM

AUGUST 15, 2022

There is crossover when it comes to customer experience vs. customer relationship, but there are some differences. Read on to learn the difference between customer relationship management vs. customer experience management! Increase the number of customer advocates.

Customer relationships 52

Customer relationships Customer Experience CEM Customer Journeys 52

NobelBiz

FEBRUARY 21, 2023

Please find out more from our podcast episode Understanding your customer: Omnichannel vs. Optichannel 2. Gain Valuable Data with a CRM System The information gained from customer satisfaction surveys and customer relationship management CRM tools is priceless.

Call Center 52

Call Center Customer Engagement Technology Engagement 52

delighted

JULY 19, 2019

The digital customer experience specifically must be considered when tackling customer experience management as a whole. Further reading and resources: What is Digital Customer Experience? E-Book: Rising to the top with digital customer experience. Customer Experience Management (CEM or CXM).

Resources 56

Resources Customer Journeys Customer Experience Net Promoter Score 56