InMoment XI
SEPTEMBER 14, 2023
High-quality, relevant content not only provides value but also positions your brand as an industry leader. Regularly update your blog, social media channels, and other platforms with content that aligns with your brand values and speaks to your audience’s needs and concerns.
Stella Connect
JANUARY 4, 2022
Align customer service training with brand values and goals. It’s not enough for your frontline organization to be aligned to your company’s values. Each individual agent on your team needs to be bought in on your company’s mission and vision, as well as your brand identity. Clarify expectations at all levels.
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Stella Connect
APRIL 17, 2018
Align customer service training with brand values and goals. If brand guidelines seem arbitrary, it will be harder to get your agents’ buy-in. Include the “why,” or the brand goals and values reflected in the desired behavior, so agents will feel empowered in their role and enthusiastic about representing the brand well.
Stella Connect
APRIL 17, 2018
Align customer service training with brand values and goals. If brand guidelines seem arbitrary, it will be harder to get your agents’ buy-in. Include the “why,” or the brand goals and values reflected in the desired behavior, so agents will feel empowered in their role and enthusiastic about representing the brand well.
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