Brand Values Competitive Advantage e-support Fashion 
BirdEye
OCTOBER 5, 2023
The purpose of brand perception is to understand how target consumers view and relate to a brand. Positive brand perception provides several benefits, such as creating brand advocates, providing a competitive advantage, allowing premium pricing , attracting good talent, etc. People have a lot of options.
ProProfs Chat
JULY 30, 2021
Consider these crucial statistics: Accenture survey shows that 66% of customers value transparency as one of the most attractive qualities in a brand. Stackla research brings forth the fact that 86% of customers look out for brand authenticity before they support a brand. b) E-Commerce Industry – AMAZON.
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