Remove Brand Values Remove CEM Remove Customer Expectations Remove Touchpoint
article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

B2C Customer Experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company. Same as with B2B customers, B2C customers expect a consistent and personalized omnichannel experience.

article thumbnail

Customer Experience Strategy: An A to Z Glossary

Lumoa

Actionability is also, as we believe, one of the essential aspects of customer experience management. We’re moving towards personalized omnichannel experience in B2B customer journeys. b2c customer experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.

article thumbnail

A to Z Guide to Customer Experience Definitions and Terms

Lumoa

Actionability is also, as we believe, one of the essential aspects of customer experience management. We’re moving towards personalized omnichannel experience in B2B customer journeys. b2c customer experience B2C Customer Experience refers to how a B2C customer perceives his buying experience and further interactions with your company.