Lumoa

NOVEMBER 29, 2021

Most business leaders believe that customer experience will be the key driver of their company’s competitiveness going forward. However, when it comes to actual customer experience management , things get difficult. It is not too difficult to listen to the customer. Ask your customers!

ROI 259

ROI Customer Experience NPS Financial 259

Retently

AUGUST 9, 2018

We’ve just mentioned that VoC research can help you enhance your products and services to make sure they better meet your customers’ needs. However, let’s go a little deeper, and look into the benefits of collecting, analyzing, and acting on customer feedback: 1. Why Is Customer Experience Management (CEM) So Important?

Feedback 111

Feedback CEM Net Promoter Score Social Media 111

Lumoa

JULY 10, 2018

Most business leaders believe that customer experience will be the key driver for their company’s competitiveness going forward. However, when it comes to the actual customer experience management, things get difficult. It is not too difficult to listen to the customer. Ask your customers!

ROI 303

ROI Customer Experience NPS Financial 303

ClearAction

OCTOBER 25, 2018

To step-up your customer-centric marketing performance, (1) co-create marketing with customers, (2) bridge silos of all kinds, and (3) dedicate budget and ownership wisely to customer experience excellence. Assigning ownership of the company’s customer experience excellence to Marketing can be problematic.

Customer Centricity 59

Customer Centricity Marketing Customer Journeys Study 59