2005 CRM Customer Experience Management Customer Insights 
Currency Alliance
NOVEMBER 16, 2021
Therefore, most reward catalogs look like ecommerce stores from 2005. In 2021, traditional reward catalogs may actually be counterproductive to your customer experience. If you engage in a few, direct loyalty partnerships, you will quickly harness insights from those partners which can contribute to further personalization.
Currency Alliance
NOVEMBER 16, 2021
Therefore, most redemption catalogs look like ecommerce stores from 2005. In 2021, traditional redemption catalogs may actually be counterproductive to your customer experience. It often has a great CX and UI. But like most ‘easy’ solutions, they are only partially effective. Adopt headless, or API-first ecommerce platforms.
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