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4 out of 5 organizations have not increased their customer satisfaction since 2010!

Beyond Philosophy

Customer perceptions and attitudes about the experiences that they’re having with companies are dynamic. In other words, we can compare satisfaction today to what it was in 1994, 2000, or 2005. Also, you can’t blame increased customer expectations either. Morgeson hit the nail on the head with both of these.

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Leveraging NPS to Drive Revenue and ROI

SurveySensum

These benchmarks can vary across industries due to differences in customer expectations and competitive dynamics. NPS drives revenue growth: In 2005, the London School of Economics conducted a study on customer advocacy as business growth. But the relationship is stronger in some industries than in others.

NPS 52
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Brand matters… now more than ever

C Space

In the face of rapidly shifting customer expectations, it can be hard for brands to maintain relevance. A leader in the consulting world for more than 20 years, Charles has a successful track record of reinventing companies, brands, and experiences through co-creation and collaboration with customers. Charles Trevail.

Brands 40