Storyminers

JULY 6, 2020

As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences.

Customer Experience 147

Customer Experience Customer Service Social Media Consulting 147

Storyminers

JULY 6, 2020

As part of Qualtrics’ XM Institute, she focuses her efforts on helping organizations optimize their experience management (XM) programs. She leads the XM Institute’s research into CX and EX best practices and the broader organizational capabilities required for building loyalty by improving customer and employee experiences.

Customer Experience 130

Customer Experience Customer Service Social Media Consulting 130

ProProfs Chat

SEPTEMBER 20, 2019

This is where the Net Promoter Score (NPS) comes in. Invented in 2004, NPS was called the “the one question you’ll ever need.” The net promoter score is calculated by subtracting the percentage of promoters from the percentage of detractors. One factor that can be quantified is the effort that customers have to put in.

Survey 56

Survey Net Promoter Score Effort Score NPS 56