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CX vs. UX: The Yin and Yang of Customer Loyalty

InteractionMetrics

Every aspect of your company that in some way interacts with customers is part of the customer experience. “As an app, software, or website owner, your product is not the totality of your brand and, therefore, not the totality of the customer experience.” ” writes Rafał Warniełło.

Loyalty 52
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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

His clients range from large, publicly traded companies to leading professional service firms and fast-growth and established small businesses including Apple, Diesel, Freshworks, KFC, Pearson, Shell etc… plus lots of smaller brands and SMEs. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker.

article thumbnail

Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

His clients range from large, publicly traded companies to leading professional service firms and fast-growth and established small businesses including Apple, Diesel, Freshworks, KFC, Pearson, Shell etc… plus lots of smaller brands and SMEs. Aimee Lucas is an experience management researcher, advisor, trainer, and speaker.