Leveraging NPS to Drive Revenue and ROI
SurveySensum
SEPTEMBER 8, 2023
NPS increases customer loyalty: According to the 2017 Temkin research , promoters are 4.2 NPS gives competitive advantage: In the book, The Ultimate Question 2.0 , Fred Reichheld and his team found that companies that have adopted NPS grow twice as fast as their competitors. times more likely to buy again, 5.6
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