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The Most Misunderstood Thing About Customer Experience Design

CX Workout - Ideas Blog

Joe is co-author of two books on the subject customer experience. Managing the Customer Experience and The Ownership Quotient. And specifically on how companies sometimes loose their way in terms of what their focus should be on creating improvements that generate a terrific return on investment.

article thumbnail

The Most Misunderstood Thing About Customer Experience Design

CX Workout - Ideas Blog

Joe is co-author of two books on the subject customer experience. Managing the Customer Experience and The Ownership Quotient. And specifically on how companies sometimes loose their way in terms of what their focus should be on creating improvements that generate a terrific return on investment.

article thumbnail

The Most Misunderstood Thing About Customer Experience Design

CX Workout - Ideas Blog

Joe is co-author of two books on the subject customer experience. Managing the Customer Experience and The Ownership Quotient. And specifically on how companies sometimes loose their way in terms of what their focus should be on creating improvements that generate a terrific return on investment.