Unifying the Customer Experience: The Key to Customer Service Success in Banking
CSM Magazine
AUGUST 4, 2021
Consider this: of people who reached out to a contact center, 73% had tried a digital channel first, according to the Verint Experience Index (VXI): Banking report published earlier this year. However, not all customers will opt for digital first, so it’s important to meet them where they want to interact with you.
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